What’s Your Niche? What If You Could Get Paid To Blog About It?

Whatever business you’re currently in, what if you could turn one tiny piece of it into a full time stream of income?

In many cases I’ve reported statistics on blogging, and the numbers are quite large. But what you also have to realize is that most people create blogs as journals for things happening in their lives. Very few businesses - especially in the detailed, niche industries - take it seriously and blog for their business.

Which leaves huge opportunities for us!

Imagine having a health spa that services a local community. You have a variety of products and services, all helping women lose weight, maintain their optimum weight, and look good in the process. What if you became an expert of maintaining your optimum weight, and got paid to write about it?

That’s the reality of blogging.

I read a great article on Read Write Web that listed what if feasible in the online world. Can a person make money blogging? Can a person make money consulting about their niche through blogging? While this is a new industry without a huge number of case studies, the overwhelming answer is yes.

Which got me to thinking: Why can’t you combine what you love (your business) with blogging, and sell your services to help build your expertise along with other companies you partner up with?

You’re helping your partner by giving them quality content. Their helping you by allowing you to share your expertise - and getting paid in the process.

Most business owners will tell you the most difficult thing about being online is the content. They simply don’t know what to say. So if you provide them with the "what to say", you’re taking a huge task off of their shoulders.

So the small business owner of a health spa, from above, that sells weight loss and maintenance coaching to her clients, could easily team up with a small grocery chain as their "weight maintenance expert".

It’s about building your business first, showcasing your talents, and offering what you do - for a price - to others that can also benefit. Are you blogging?

photo source Renzie

Comments

One Response to “What’s Your Niche? What If You Could Get Paid To Blog About It?”

Jared O'Toole on October 21st, 2008 11:42 pm

I’m always shocked at how few small businesses blog. If you start a business it generally means you are passionate about it and very well informed in the area. If that is so how hard is it to write a blog?

A blog also servers as a great way to show off what you know. If people respect your blog and feel informed after reading it they are going to be more likely to purchase services from you. They will feel you are knowledgeable and someone they can trust on the topic.

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