The Top Blogging Tips From The Experts

What a weekend!

I spent the last few days attending a blogging and social networking convention - the IZEAFest - in Orlando, and brought home a strategy of where I’ll be taking my blogs in the future. It was eye opening to me to discover I’m doing so much right [or at least doing what some of the most successful bloggers in the industry are doing] and also to pick up a few refining details that are going to make the next four months of 2008 even more successful.

So, if you have a blog, what are the basic strategies you should have in place to make it all a success?

1. Never settle for what you currently have. There are always ways to make what you have even better, work to achieve greater success, and find different more efficient ways of doing what you are doing.

2. Don’t be afraid. Unfortunately, much of what is out there today can seem a bit overwhelming. It’s easier to not do anything, and take no action than to try something new and risk failing. Failing is what brought many of today’s most successful bloggers their greatest successes.

3. Focus on your readers, not on Google. If you’ve ever worried about what makes Google happy, quit worrying. Instead find what makes your readers happy. Give them the content they want, and the information they are searching for. If you can get readers to follow you regularly, Google will follow.

4. Create a strategy. Why are you starting this blog? What is its ultimate purpose? What is your exit strategy? The more you have in place up front, the easier it will be to create over time.

5. Become hyperconnected. Be everywhere. Instead of having one or two sites, and maybe one or two social sites you’re active on, be everywhere. Your clients have different likes, different interests, and different searching patters. If you have a presence where they are looking, you’ll gain clients. Its as simple as that.

Above all, be true to your readers. Your readers don’t care if you make money, don’t care about your business, or care about off-topic issues. They look to you for one reason - what you started your blog on in the first place. Give them what they want, and you’ll find success.