My Take on Technorati’s Annual State of the Blogosphere 2008

Technorati will be releasing their annual State of the Blogosphere 2008 report today and over the next few days. I read through Part 1 today.

Some of the statistics were expected:

133 million blog records have been indexed by Technorati since 2002
7.4 million blogs posted in last 120 days
900,000 blog posts in 24 hours
57% of US bloggers, 73% of European bloggers, 73% of Asian bloggers are male
Almost 3/4 of bloggers are college graduates

The one thing I did take note of:

Globally,

83% of female bloggers and 76% of male bloggers blog about personal issues
38% of female bloggers and 50% of male bloggers blog about professional issues

This means a world of opportunity is open for us as business owners!

People read blogs, probably more than they even realize. And in the very near future, blogs and websites will completely merge, with most people never knowing the difference. It all comes down to content, and how you manage the content. If you’re good at it, you’ll succeed. (I loved this quote from the report and thought I’d share)

“The word blog is irrelevant, what’s important is that it is now common, and will soon be expected, that every intelligent person (and quite a few unintelligent ones) will have a media platform where they share what they care about with the world.”

Seth Godin, Author, Tribes
sethgodin.typepad.com

Bottom line - it’s time to step up and build the foundation for your business online. By learning the basic tools now, and using them to their full capacity now, you’ll be setting the stage for growing your business in the future.

Start with a basic blog design. Start blogging. Merge it into your marketing plan. And see your business grow.

Comments

3 Responses to “My Take on Technorati’s Annual State of the Blogosphere 2008”

10 Reasons To Blog About Your Photography Business : Photography Business, Wedding Photography, Portrait Photography Virutual Photography Studio, Guide To Resources, Products and Information on October 1st, 2008 1:46 pm

[...] 133 million blog records are indexed by Technorati, a blogging directory, with 900,000 blog posts being submitted every 24 hours. For many people the [...]
Social Networking for Photographers - A New Market Reach : Photography Business, Wedding Photography, Portrait Photography Virutual Photography Studio, Guide To Resources, Products and Information on October 20th, 2008 9:58 pm

[...] even more proof? I recently did a post on stats from the blogosphere. The wealthiest, most educated persons are online, and are using blogs and social media more than [...]
jbonnie on October 22nd, 2008 3:46 pm

Hi. I read your article and it makes a lot of sense. I am new to the photography world, have not too long set up my website. Now, I am getting better at the art and need desperately to upgrade my site already. Can you please give me some marketing tips using blogging as a medium? Thanks